Category: Agencies

Web accessibility work is often sold as one-time project work, performed at the end of a website build, when it should be an engagement throughout a website buildout and beyond as a client’s website grows and standards change. Waiting to address accessibility until the end of website project is like building a commercial building and […]

The best time to start addressing accessibility is from your very first conversation with the client. In developer parlance “shifting left” means performing testing and tasks typically done later in a development process to earlier steps. As a concept it’s typically meant to increase efficiency by ensuring you don’t spend too much time developing something […]

Accessible Agency is an ongoing series by Accessible Web discussing offering web accessibility services as an agency. In 2010 I was tasked with creating a “digital marketing” department at an agency in Central Florida. Among these digital services, mobile-friendly sites and SEO proved to be the most lucrative initially, so I wanted to start pitching […]

If you do SEO or have an agency that offers SEO, adding web accessibility to your service offering makes a lot of sense. It is not a coincidence that both of Accessible Web’s founders, and even yours truly, are all former SEOs. Optimizing a website for search engines and for users with disabilities are very […]