Guideline 1.1 – Text Alternatives

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Conformance Levels


Provide text alternatives for any non-text content so that it can be changed into other forms people need, such as large print, braille, speech, symbols or simpler language.

Questions & Answers

How do I use decorative images in social media?

I don't want to describe a decorative image. How do I make the attribute empty when using alt text in social media? e.g. I don't want a screen reader to read "Image."

  • alt tags
  • graphics
  • images
  • social media

How should I approach audio descriptions for slideshow presentations?

I want to add audio description to a slideshow that presents a photo and text exhibition. In the slideshow, images and text alternate. The audio until now only contains music. The images show people and the text gives more background about the people. When describing...

  • audio descriptions

Images on Ecommerce Site

For ecommerce sites, when should images be coded as meaningful and when should they be coded as decorative?

  • alt tags
  • ecommerce
  • images

How Can I Make a Moving Graphic Accessible?

Our director wants to have an eagle (our logo) fly across the page on our web site. This is a terrible idea but I'd like to know what WCAG 2.0, section 508, and/or usability principles this violates. Any other arguments against this will also be...

  • alt tags
  • flashes
  • graphics
  • images
  • wcag