Tagged: branding

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Conformance Levels

Questions & Answers

What WCAG color contrast guidelines apply to sub brand logos?

Our team is designing logos for a medical brand and we understand that LOGOS (assume primary logos, such as the Amazon logo) do not need to be ADA-Compliant, but what about subbrands that are typed out such as HEALTH BRAND | Insurance Plans?

  • branding
  • contrast
  • contrast ratios
  • text

Company colors don’t pass contrast guidelines.

The company colors don't pass contrast guidelines, and the entire site is built on that color scheme. Are there any exceptions to this rule, and if so, what would you suggest?

  • branding
  • color