WCAG’s POUR Principles: A Primer | Upcoming Webinar

Web Content Accessibility Guidelines (WCAG) follow four main principles. They’re often shortened to POUR.

POUR stands for perceivable, operable, understandable, and robust. Briefly, these mean the following:

• Perceivable: Can users recognize that there is content?
• Operable: Can users use the content and components?
• Understandable: Is the information and way to navigate understandable?
• Robust: Can many users and many technologies use the content or components?

WCAG is built upon these four principles.

But how do you make sure your site or platform follows these principles? Join us on September 18, 2025, at 2 PM EST to gain an understanding of the POUR principles and how to use them to guide your accessibility practices.